Articles
Websites from a business owner's point of view.
Practical things you can check yourself. No sales talk.
21 September 2026
Domain and email: whose name they should be in
Whose name your domain and email should be in, how to check the registrant yourself in Traficom's fi domain search, and what to do if it is wrong.
Read the article21 September 2026
Why your business does not show up on Google: the seven most common reasons
Your website is built but Google does not show it. The seven most common reasons a small business is invisible in search, and how to check each yourself.
Read the article13 September 2026
Getting your Google Business Profile in order: a checklist for a local business
Google Business Profile is the most important free visibility channel for many local businesses. Checklist: name, categories, area, photos and reviews.
Read the article13 September 2026
A website is not finished on launch day: what goes out of date by itself
What goes out of date on a website by itself, what needs updating by hand and what never needs changing. A maintenance checklist for business owners.
Read the article13 September 2026
Website redesign and SEO: how to do 301 redirects properly
A redesign can drop a business out of search results if old addresses are not redirected to the new ones. What a permanent redirect is and what to ask for.
Read the article13 September 2026
What to write on your website when you feel you have nothing to say
Website projects most often stall on the text. Ten questions that produce the content when you answer them, and a 20-minute exercise for business owners.
Read the article13 September 2026
A slow website costs customers, but what does speed really mean?
What LCP, INP and CLS mean for a small business, how to measure your website's speed for free yourself and what slows small websites down the most.
Read the article13 October 2026
A website in a week: what it actually takes from you
How getting started works: a free draft within a week, what material is needed and where the schedule typically breaks down.
Read the article14 October 2026
A website for a plumbing and HVAC company: what it needs
What a plumbing and HVAC company's website needs: an emergency number, service area, a clear service list and how you bill. When one page is enough.
Read the article14 October 2026
A website for an electrical contractor: what to tell customers
What an electrical contractor's website needs: services, service area, Tukes registration, emergency call-outs and pricing. How to structure the site.
Read the article14 October 2026
A website for a construction or renovation company
A website for construction and renovation: reference photos, how a job runs, what a quote request needs and service pages. Also for painters.
Read the article14 October 2026
A website for a barber or hair salon: booking and prices
What a barber or hair salon website needs: a booking button, a price list, opening hours and photos. When one page is enough and how booking can work.
Read the article14 October 2026
A website for a massage or wellness business
What a massage or wellness website needs: services and durations, prices, booking, cancellation terms and directions. Without health claims.
Read the article14 October 2026
A website for a car repair shop: what it needs
What a car repair shop's website needs: services, makes you work on, booking, the tyre-change season and pricing. Clear, without exaggeration.
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